The Curriculum

Dayanand Dinanath College of Management (DDCM) follows the academic curriculum set up by the Uttar Pradesh Technical University, Lucknow. In replica watches addition to the specified curricular requirements of the UPTU, our college reflects the needs of the ever-changing business environment. It reflects:MBA

  • Business skills such as effective communication, computerization, analytical and critical thinking, managing information, creativity, and aesthetic awareness.
  • Thorough understanding of the content, organization, assumption and values of a variety of academic areas, with hands on training on live cases on individual setting, and preparation for all aspects of life beyond the campus, including work, service, and leadership within level and national communities.


M.B.A COURSE Papers: Year 1 Semester 1

MBA 011                Principles & Practice of Management

MBA 012                Managerial Economics

MBA 013                Accounting & Financial Analysis

MBA 014                Organizational Behavior

MBA 015                Business Statistics

MBA 016                Marketing Management

MBA 017                Computer Applications in Management

MBA 018                Communication for Management


M.B.A COURSE Papers: Year 1 Semester2

MBA 021                Business Environment

MBA 022                Business Laws

MBA 023                Research Methodology

MBA 024                Operations Research

MBA 025                Production & Operations Management

MBA 026                Cost & Management Accounting

MBA 027                Financial Management

MBA 028                Managing Human Resources


M.B.A COURSE Papers: Year 1 Semester 3

MBA 031                Supply Chain Management

MBA 032                Strategic Management

MBA 033                Management Information System

MBA 034                Consumer Behaviour & Marketing Communication

                              Specialization Group -1 Elective 1*

                              Specialization Group -1 Elective 2*

                              Specialization Group -2 Elective 1*

                              Specialization Group -2 Elective 2*

MBA 035                Summer Training Project Report


M.B.A COURSE Papers: Year 1 Semester 4

MBA 041                Entrepreneurship Development

MBA 042                Corporate Governance, Values & Ethics

Specialization Group -1 Elective 3*

Specialization Group -1 Elective 4*

Specialization Group -2 Elective 3* or 4*

Open Specialization Elective (Any one) *

MBA 043                Research Project Report

MBA 044                Comprehensive Viva (CV)


ELECTIVE PAPERS

Specialization Group: Human Resource

Course Code

1. MBA HR 01 Personal Growth and Training & Development… (III Semester)

2. MBA HR 02 Industrial Relations & Labour Enactments……… (III Semester)

3. MBA HR 03 Team Building & Leadership……………………   (IV Semester)

4. MBA HR 04 Negotiation & Counseling ………………………   (IV Semester)

Specialization Group : Marketing

Course Code

1. MBA MK 01 Marketing of Services…………………………. … (III Semester)

2. MBA MK 02 Marketing Research. (III Semester)

3. MBA MK 03 Sales & Distribution Management ……………… (IV Semester)

4. MBA MK 04 Retail Management ……………………………… (IV Semester)

Specialization Group : Financial Management

Course Code

1. MBA FM 01 Management of Working Capital……………..       (III Semester)

2. MBA FM 02 Security Analysis and Investment Management ... (III Semester)

3. MBA FM 03 Management of Financial Institutions & Services (IV Semester)

4. MBA FM 04 Tax Panning & Financial Reporting…………….. (IV Semester)

Specialization Group : Information Technology

Course Code

1. MBA IT 01 Database Management System ………………….. (III Semester)

2. MBA IT 02 System Analysis & Design and Software

Engineering……………………………………. (III Semester)

3. MBA IT 03 Data Communication & Network ……………… (IV Semester)

4. MBA IT 04 Electronic Commerce…………………………. (IV Semester)

Specialization Group : International Business

Course Code

1. MBA IB 01 International Marketing ………………………. (III Semester)

2. MBA IB 02 International Business Environment and 

    Foreign Exchange Economics………………. (III Semester)

3. MBA IB 03 Export Management and Documentation…… (IV Semester)

4. MBA IB 04 International Logistics Management…………. (IV Semester)

Specialization Group : Open Specialization (Choose any one in IV Semester)

Course Code

1. MBA OP 01 Insurance & Risk Management…………… (IV Semester)

2. MBA OP 02 Hospitality Management…………..………. (IV Semester)

3. MBA OP 03 Project Management………….…………… (IV Semester)

4. MBA OP 04 Rural Management………………………. (IV Semester)



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Campus I : Dayanand Dinanath Group of Institutions (DDGI), NH#86, (Kanpur-Sagar Highway) Ramaipur, Hamirpur Road, Kanpur (INDIA) - 209214
Campus II : Dayanand Dinanath Education Centre (DDEC), Dina Market Road, Ghatampur, Kanpur (INDIA) - 209214
City Office (Kanpur) : Dayanand Dinanath Group of Institutions (DDGI), 117/L/343-A, Naveen Nagar, Kakadeo, Kanpur (INDIA)
Tele: 07524900444, 7887070444,07524800444

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